WORLD KOMBUCHA DAY MICROSITE
Challenge
Illustrate key events in the historical development of Kombucha, and do it in a continuous-line style.
Illustrate key events in the historical development of Kombucha, and do it in a continuous-line style.
Solution
Work with marketing and the copywriter to choose which events to illustrate.
Work with marketing and the copywriter to choose which events to illustrate.
Contribution
I illustrated all images, animated the backgrounds, created the icons, and "coded" the 30-Day Fermentation click-through section.
I illustrated all images, animated the backgrounds, created the icons, and "coded" the 30-Day Fermentation click-through section.
Software
Photoshop | After effects | Ceros
Photoshop | After effects | Ceros
Check out the live site, here.
The creator of Kombucha, ancient Chinese emperor, Qin Shi
Kombucha was initially consumed as a hot tea
Ancient Chinese healers using Kombucha to cure ails
Silk road travelers transporting Kombucha far and wide
The Himalayas, where GT was introduced to Kombucha
Kombucha is made with a SCOBY, tea, and a sugar source
GT, inspired by his mom's cancer recovery via Kombucha, bottled it for the world
GT Daves is the first to bottle Kombucha and sell it commercially
DIGITAL BANNER ADS
Challenge
Produce several digital banner ads to specified dimensions.
Produce several digital banner ads to specified dimensions.
Solution
Used existing assets and laid out several digital banner ads to specific dimensions.
Used existing assets and laid out several digital banner ads to specific dimensions.
Contribution
Produced animated digital banner ads.
Produced animated digital banner ads.
Software
Photoshop | Illustrator
Photoshop | Illustrator
ORGANIC SOCIAL POSTS
Challenge
Create on-brand social posts for Cocoyo.
Create on-brand social posts for Cocoyo.
Solution
Use images of young coconuts and provide text to create posts.
Use images of young coconuts and provide text to create posts.
Contribution
Designed the type and image layouts.
Designed the type and image layouts.
Software
Photoshop | Illustrator
Photoshop | Illustrator
PAID SOCIAL POSTS
Challenge
Create on-brand paid social posts to direct traffic to the company blog.
Create on-brand paid social posts to direct traffic to the company blog.
Solution
Use images from GT's "Begin Within" campaign, images of lotus', and images depicting holistic health.
Use images from GT's "Begin Within" campaign, images of lotus', and images depicting holistic health.
Contribution
Sourced the imagery and produced ads.
Sourced the imagery and produced ads.
Software
InDesign | Illustrator
InDesign | Illustrator
SELL SHEET
Challenge
Create a one-page sell sheet showcasing IMMORTAL SHOT wellness drinks.
Create a one-page sell sheet showcasing IMMORTAL SHOT wellness drinks.
Solution
Layout the following elements in an on-brand fashion: product images, nutrition fact panels, and provided copy. Also, create custom iconography.
Layout the following elements in an on-brand fashion: product images, nutrition fact panels, and provided copy. Also, create custom iconography.
Contribution
Designed the layout and created the custom iconography (seen above the product shots).
Designed the layout and created the custom iconography (seen above the product shots).
Software
Illustrator | Photoshop
Illustrator | Photoshop
